News & Events

SM Prime Employees Unite for 2017 Brigada Eskwela

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More than a thousand SM employees volunteered to support the Department of Education’s (DepEd) 2017 Brigada Eskwela. Proving that the bayanihan sprit is very much alive, the employee volunteers from SM Prime and its Business Units all over the country cleaned up public elementary school buildings in their respective communities last Saturday, May 20. The volunteers shared their time to help prepare the school buildings for the opening of classes. The day was spent painting walls, chairs, and desks – with some even doing murals and other art works for the schools.

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Elena Bautista Horn, Vice President for Corporate Affairs of SM Prime said that the SM Prime’s employee volunteerism program is a manifestation of its commitment to nurture among their employees the spirit of volunteerism through community service.

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“We believe that everyone in the company can contribute in helping making life a little better for the people in the communities we serve. No effort is too small to make a difference. Through volunteerism, we aim to provide our employees with a venue for sharing their talents and passion. Volunteerism provides our employees a hands-on perspective on the good that they can accomplish. ” Horn noted.

In 2016, SM volunteers cleaned up a total of 57 public elementary schools. For this year, 61 schools were repainted.

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SM Prime’s volunteerism program encourages community service among its employees to support SM Cares programs. SM Cares, a division of SM Foundation, collaborates with communities and organizations that promote positive change. Its programs focus on people and the community, environmental sustainability, disaster resilience and green campaigns.

SM Prime is one of the largest integrated property developers in Southeast Asia that offers innovative and sustainable lifestyle cities with the development of malls, residences, offices, hotels and convention centers.

 

SM EXECUTIVES, EMPLOYEES VOLUNTEER FOR 2017 SCHOOL CLEAN-UP

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With the school opening slated next month, employees from SM Prime and its Business Units across the country will take part in the Department of Education’s “Brigada Eskwela 2017”. These company volunteers across all levels have committed their time and talent for the benefit of the school children.

Elena Bautista Horn, Vice President for Corporate Affairs of SM Prime said their participation in ‘Brigada Eskwela 2017’ is part of their continuing commitment to nurture among their employees the spirit of volunteerism in community service.

“SM Cares volunteerism program aims to provide a venue for employees to contribute in making life a little better for the people in the community.” Horn noted.

In 2016, she said SM volunteers cleaned up a total of 57 public elementary schools geared towards its rehabilitation and refurbishment. For this year, they are to work on at least 65 schools and will be engaged in repairing facilities, cleaning and painting of classrooms. Employees will also be given a “Painting 101” session before they embark on the volunteerism task for a well-polished look.

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“We appreciate the efforts of SM volunteers in giving a hand to make our schools ready for school opening. This display of civic spiritedness is worthy of emulation by our young people. This is a concrete way of serving by example,” enthused the principal of P. Villanueva Elementary School in Pasay City.

Aside from fostering volunteerism, SM Cares also carry out programs for Persons with Disabilities, Senior Citizens, Women and Breastfeeding Mothers, Children and Youth, OFW (or SM Global Pinoy), Social Entrepreneurs and Environment and Sustainability.

SM Prime is one of the largest integrated property developers in Southeast Asia that offers innovative and sustainable lifestyle cities with the development of malls, residences, offices, hotels and convention centers.

Road Safety Takes Centerstage in Safe Kids Worldwide Philippines-SM Event


IMG_5946In a bid to reverse grim statistics on road traffic crashes, SM Prime Holdings Inc. has partnered with road safety advocates to bring back security in the streets.

This week, SM Supermalls and SM Cares in partnership with Safe Kids Worldwide Philippines (SKWP), Safe Kids Worldwide Network, Global Alliance of NGOs for Road Safety, Motorcycle Development Program Participants Association, Inc. and the World Health Organizations have lined a series of activities that will promote and call on all stakeholders to implement the SaveLives #SlowDown campaign that aims to reduce motor vehicle speeds to save lives.

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The program will bring together stakeholders from government as well as non-government organizations, policy makers, teachers, parents, students, drivers, motorcyclists and media to educate them on the importance of road safety and the need to address the grim statistics in recent years.

The event will start at 3:30 pm on Thursday, May 11, 2017 at the Music Hall of Asia with an advocacy walk followed by a short program which will highlight the call for speed management where National and local government officials and attendees will pledge their commitment to the campaign by signing the SaveLives#SlowDown signboard.

Recent data from the Philippine Statistics Authority showed that road traffic crashes kill an average of 34 Filipinos in a day and is the main cause of death for youngsters aged 15 to 19 years.

Worldwide, an estimated 1.25 million die and over 50 million are injured on road crashes annually and by 2020, road traffic crashes  are expected to increase by 80% in low and middle income countries due to increasing motorization.

In order to enforce speed management and road safety, SKWP will also ask the commitment of local governments on the SaveLives #SlowDown campaign through the promulgation of appropriate ordinances in their own cities and barangays to implement speed limits.

International organizations like the World Health Organization, UNICEF and Asian Development Bank are also expected to join the event which will also coincide with the worldwide Fourth United Nations Global Road Safety Week on May 8 to 14, 2017.

In 2011, the World Health Organization launched the Decade of Action for Road Safety prescribing a framework designed to curb the rising number of road traffic injuries and fatalities in the World. Following the 2011 Framework on Road Safety, the Philippines’ Department of Transportation spearheaded the Philippine Road Safety Action Plan (PRSAP) 2011-2020 with the goal of reducing road traffic crashes by the year 2020.

Jesus De la Fuente, Executive Director of SKWP said road traffic crashes have increased in the Philippines for the past several years. “Government data show transport-related crashes in the country have increased sharply from 15,572 in 2014 to 24, 565 in 2016,” he said.

It is important therefore, he further stated, to implement slower speeds in our roads because speed has always been a major factor in road traffic crashes. “A great portion of our road traffic crashes especially those that are fatal are caused by speeding and it has already proven that a 5% cut in average speed can result in a 30% reduction in the number of fatal road traffic crashes. This is what we hope to achieve in this event,” De la Fuente stressed.

Based on the recent studies, when motorized traffic mixes with pedestrians and cyclists, the speed limit should be under 30km/h.

Royce Cabunag, Director of SM Cares Program on Children and Youth, said SM is proud to be part of the advocacy to make roads safer for everyone. “In this fast-paced world, not everything needs to move at the speed of light. We need to slow down and the road is definitely a place where slowing down is vital and lifesaving. SM is a proud partner in this worthwhile endeavor to save lives especially our children. Let’s slow down to be safe and save lives,” Cabunag said.

SM Cares, a division of SM Foundation Inc., is the Corporate Social Responsibility arm of SM Prime Holdings, Inc. Its advocacies include Programs on Persons with Disabilities, Senior Citizens, Women and Breastfeeding, Children and Youth, OFW (or SM Global Pinoy), Social Entrepreneurship and Environment and Sustainability. To know more about SM Cares, you may visit www.facebook.com/OfficialSMCares.

Safe Kids Worldwide Philippines (SKWP) is a non-government organization working for the prevention of unintentional injuries to children 14 years old and below. It addresses the issues of road traffic crashes, drowning, falls, burns and poisoning. SKWP is a member of Safe Kids Global Network with more than 30 member countries and 400 coalitions in United Stated and Global Alliance of NGOs for Road Safety more than 170 member NGOs working in road safety from more than 90 countries around the world.

To know more about Safe Kids Worldwide Philippines please visit www.safekidsworldwide.ph or https://web.facebook.com/SafeKidsWorldwidePhilippines