SM Cares is committed to making every SM Mall, a mall for all. We want everyone to have the same fun and privileges as everybody else as we create a barrier-free environment, similarly providing a place where customers with special needs feel safe and welcome.
For the last five years, SM Supermalls have championed the issues of Persons with Disabilities (PWDs) longing to be heard, by giving them a venue to host their events and spread their cause, and a second home where they can feel welcome and secure.
SM make sure our malls are PWD-friendly with more than required ramps, parking slots, and Braille signage, theatres, dining areas, and entertainment facilities have designated wheelchair areas. Every year, all staff and tenants get special training on how to deal with person with special needs. So everyone, especially our differently-abled customers, can have an enjoyable experience.
The program raises awareness and highlights the ability over the disability, by reaching out beyond the SM community to enlighten the public and to provide understanding on various PWD causes.